Recent Articles

Recession Readiness Insights Unraveling the Impact of Interest Rates on the Economy

  The economy has made progress, but inflation is still too high. Federal Reserve Chairman Jerome Powell said on April [...]

Data Driven Marketing Auto Loans at Credit Unions: 3 Surprises, 3 Risks, 3 Opportunities

When asked where to get an auto loan, a credit union might not be the first answer. But, credit unions are in fact a quite popular choice [...]

Identity & Fraud The Evolving Auto Landscape: Trends, Fraud, and Technology

With increasing fraud, consumer affordability issues and an uncertain EV market, where is the auto industry headed? In the l [...]

Recession Readiness Insights Opportunities and Challenges in the Current Auto Market Landscape

80 percent of today’s consumers think that new car ownership is out of reach for them*. Pair this with continuing high interest rates, v [...]

Recession Readiness Insights Understanding Auto Loan Delinquency

Clarity around delinquency is a huge topic in the automotive industry and for lenders delinquencies can have a real impact on the bottom [...]

Recession Readiness Insights Q1 Check-In: Align Goals in a K-Shaped Economy

As we are solidly into 2024 Q1, it is the perfect time to reevaluate our financial resolutions. We are living through a K-shaped economy. [...]

Credit Risk Revving Up: Essential Strategies for Succeeding in the Evolving Auto Market of 2024

Shift into high gear In our energetic February 2024 Market Pulse webinar, our experts presented a roadmap for driving success [...]

Recession Readiness Insights Navigating the 2024 Auto Industry

During our February Market Pulse webinar our guest speakers presented an update on how the auto industry is faring given this environm [...]

Events Automotive Experts Tackle Electric Vehicles, Customer Service and Supply Chain

As the automotive industry evolves, it is important to keep track of the latest trends and innovations to stay ahead of the curve. That is [...]

Recession Readiness Insights Navigating the Affordability Landscape in 2024

  Affordability is a buzzword that echoes through the economic landscape. In episode 37 of the Market Pulse podcast, Equifax [...]

Credit Risk The Top Strategy Insurers Need to Win the Pricing Battle, Boost Sales, and Cut Acquisition Costs

Nobody likes wasting time and money…and yet, insurance carriers present rate quotes for home and car insurance without knowing their rea [...]

Credit Risk Looking Back on 2023 and Focusing on Forward for 2024

During the final Market Pulse webinar of 2023, we took a look at the past year’s economic and consumer landscape and then presented an e [...]

Data and Analytics 5 Soft Pull Secrets to Help Dealers Sell More

As inventories begin to return to pre-pandemic levels, dealers must continue to find ways to improve customer experience and personaliza [...]

Credit Risk The Roadmap to Navigate Student Loans and Mitigate Risk

We are in uncharted economic territory. This month’s Market Pulse webinar is a must-listen to get ahead of the economic fluctuations we [...]

Credit Risk Student Loan Repayment Could Spell Risk for Your Portfolio. Are You Ready?

This is the first of a two-part blog series. Look out for the second article to learn how lenders can prepare to address student loan risk [...]

Data and Analytics Tips for Lenders to Tackle Tight Resources

In today’s world of lean teams and tight budgets, lenders need to make smart choices about how they divide resources, prioritize efforts [...]

Credit Risk Beyond Credit Scores: Why the Whole Consumer Matters

In a murky and  mysterious economic landscape, there can be uncertainty and hesitation. In July’s Market Pulse webinar, we discussed key [...]

Data and Analytics How the Auto Industry Can Make a Personalized Customer Experience

Introducing innovative solutions to the customer experience in the auto industry is critical. The events of the past few years, including [...]

Data and Analytics From “Pain to Gain” – Transforming Disparate Data into a Revenue-Generating Resource

Here’s a thorny question…and your response may impact the future of your business in today’s uncertain economy. Is your customer data he [...]

Commercial Business The Smart Way to Drive Strong Auto Sales — Even with Low Inventory

With global supply chain delays disrupting the automotive industry’s inventory, some companies have resorted to turning away buyers simply [...]

Recession Readiness Insights How to Succeed During the Affordability Crisis

Do you know your customers? Current economic environment impacting affordability: continuing supply chain roadblocks, inflation [...]

Recession Readiness Insights How to Find Hidden Risk in Your Auto Portfolio

Differentiated data: Even more critical in 2023 Supply chain challenges continue to put a strain on inventory supply for aut [...]

Recession Readiness Insights 5 Keys to Up Your Digital Auto Retailing

Over the last few years, the automotive industry has faced many challenges. The pandemic along with ongoing inventory shortages have inc [...]

Commercial Business The Economic Future of Auto Lending

The future is uncertain, and success or failure is not predetermined They say nothing in life is certain, and as we head into [...]

Recession Readiness Insights Where is the Auto Industry Headed? Auto Expert Weighs In.

It's shaping up to be an uncertain year for the automotive industry. Over the last two years, severe inventory constraints led to record [...]

Credit Risk Use Analytics to Find Fast, Direct Paths to Profitability

We’re talking weeks, not months, or years A lot of businesses feel “stuck” in today’s uncertain market, unsure about how to get [...]

Recession Readiness Insights 2023 Automotive Industry Outlook: You Asked, Experts Answered

During our January 2023 Market Pulse Webinar, "Hidden Risks & Hidden Opportunities,” we explored how the automotive industry [...]

Credit Risk High-Performing Credit Risk Models for Financial Firms of All Sizes? Yes Please.

Big banks are flush with data and analytic resources. Optimizing their credit risk models is a seamless, efficient process. It’s [...]

Recession Readiness Insights New Survey: Dealers still have gaps in fraud prevention and digital retailing technologies

The automotive industry has faced many challenges this year. Automotive dealers have fought inventory shortages, rising interest rates and i [...]

Data Driven Marketing Podcast: What the Next Generation of Data Looks Like for the Auto Industry

I’ve spent my career in the automotive industry, and lately I’ve noticed a pattern. Data is critical for relevant marketing, but in rece [...]

Identity & Fraud The Changing Landscape of Fraud - what you need to know

The Changing Landscape of Fraud New and old fraud schemes are impacting all parts of the car buying journey. Dealers and customers [...]

Recession Readiness Insights Find Hidden Risk in Your Auto Portfolio

Differentiated Data is Even More Critical in 2022 Supply chain challenges continue to put a strain on inventory supply for auto manufacture [...]

Research 6 Ways Auto Dealers Should Be Optimizing Their Email Marketing

Economic uncertainty and fears of a recession are prompting auto dealers to think creatively about their email marketing strategies. This, c [...]

Recession Readiness Insights Future of the Auto Industry: You Asked, Experts Answered

During our August 11 Market Pulse webinar, our experts discussed details pertaining to the automotive industry, as well as, the latest econo [...]

Recession Readiness Insights The Economy’s Effect on the Future of the Auto Industry

  During our August 11, 2022 Market Pulse webinar, presenter Jeff Jensen, Vice President at Keybridge went over the recent economic tr [...]

Data and Analytics How to Build Trust Throughout the Aftermarket Customer Journey

In automotive aftermarket businesses, people are at the center of each interaction. Yet, the landscape is continuing to evolve. Thus results [...]

Commercial Business 3 Ways to Drive Strong Auto Sales with Low Inventory

It is no secret automotive businesses are currently facing low inventory. Supply chain delays are going on all over the world. This curr [...]

Identity & Fraud 5 Keys to Better Digital Retailing for Dealers and Lenders

Recently, the automotive industry has faced challenges meeting consumer demand for better digital retailing solutions. Dealers, OEMs, and a [...]

Identity & Fraud Top 7 Insights for the Retail Banking Industry

Our industry leaders are constantly providing and sharing insightful knowledge on topics including factors impacting consumer behavior and b [...]

Verification Winning in the Digital Auto World

It’s no secret that digital retailing has been a hot topic in the automotive industry for the last decade. Dealers, OEMs, and a proliferatio [...]

Credit Risk A Centralized Decision Management Platform for Financial Institutions

Today, financial institutions need to be agile, fast, and flexible to keep pace with the changing market and customer dynamics. Digitizati [...]

Data Driven Marketing Strategy for Strong Auto Sales When Inventory is Low

Hint: Open the back door  Strange times are fueling strange trends. It’s no secret that microchip production issues and ongoing [...]

Credit Risk JD Power: 4 Ways the Auto Industry is Changing

The rate of change in the auto industry is accelerating. And it’s not powered by just one factor; it’s a complex mix of industry and soc [...]

Credit Risk Saying "Yes" More Benefits Everyone

Consumers and businesses need access to credit and lending to live and perform. Yet, 91.5 million consumers struggle to gain access to mains [...]

Data Driven Marketing Optimize Your Acquisition Investment and Improve Experiences

It’s no big news that today’s consumers are savvier than ever. They expect online interactions — and they better be seamless, or you risk lo [...]

Research Interpreting Current Auto Industry Trends: Economists Weigh In

In this recap of our August 5 webinar, “Market Pulse: Interpreting Current Auto Industry Trends,” Amy Crews Cutts, President and Chief Econo [...]

Credit Risk Auto Industry Trends, Your Questions Answered

As most of the country opens back up, the Automotive Industry continues to see pent-up consumer demand, inventory shortages, and increases i [...]

Data Driven Marketing Automotive Industry Prepares for Marketing Changes

Online advertising is a potent sales tool for automotive marketers. The industry’s digital ad spend is already soaring back to pre-pande [...]

Credit Risk Kicking Off the Summer Auto-Buying Season

Memorial Day weekend, the much-anticipated kick-off to the summer automotive sales season, is right around the corner. For most auto dealers [...]

Credit Risk 6 Positive Trends in the Auto Market

While the economy recovers from 2020, there are several trends that demonstrate the automotive industry’s resilience. At NADA last month, I [...]

Credit Risk What Does a K-Shaped Recovery Mean for the Economy?

We captured key insights from the January 14 webinar, Market Pulse: Planning in a K-Shaped Recovery, featuring Cris deRitis, Deputy Chie [...]

Credit Risk 2021 Planning in a K-Shaped Recovery: Your Questions Answered

The start of a new year holds both uncertainty and hope for an economic recovery. For our January 14 Market Pulse webinar, our panel of expe [...]

Credit Risk Economists Answer Your Questions About 2021

With a new president-elect and COVID-19 cases on the rise, businesses face some uncertainty as they plan ahead. The November 5 Market Pulse [...]

Data and Analytics Differentiated Data Provides Clarity for Portfolio Reviews

Differentiated Data is Even More Critical in 2020 Consumer spending has picked up slightly since the summer lockdowns across ma [...]

2 Ways Dealers can Target the Right Customers for End-of-Year Sales

The latest advanced data technology and targeted marketing resources are poised to potentially make 2020 the most wonderful time of the (ver [...]

Data Driven Marketing Build Effective Holiday Auto Promotions

Who has the Financial Capacity to Buy this Holiday Season? During the holiday season, automotive ads and promotions used to be dominated by [...]

Data Driven Marketing Keep Their Cars Running This Holiday Season

This Holiday Season, More People are Expected to Travel via Automobile The 2020 holiday season is expected to have drastically different tr [...]

Data Driven Marketing 4 Steps to More Effective Automotive Credit Marketing Campaigns

Automobile dealers are displaying more cars on their lots as inventory starts to rise again. Despite this good news for dealers, consume [...]

Credit Risk Bridge the Gap Between Online Shopping and the Showroom

Updated 5/11/2023: The White House declared the end of the Covid-19 Health Emergency May 11, 2023 so some of the details mentioned in th [...]

Credit Risk How BHPH Dealers can Reduce Delinquent Payments

BHPH Lenders Need Alternative View of Customers' Ability to Pay It's paramount to keep sales moving during this time, not only for franchis [...]

Data Driven Marketing How to Reach an Ideal Auto Buyer Audience

Take Note of Positive Trends Marketers are having to pivot on a dime as companies cut budgets or redirect spending for sports and event mar [...]

Credit Risk Auto Industry Recovery: 3 Key Takeaways

The economic uncertainty caused by COVID-19 has impacted the automotive industry in complex ways. The entire auto ecosystem has been adaptin [...]

Data Driven Marketing How Advanced Ad Targeting Can Fast Track the Automotive Recovery

No doubt, the global COVID-19 pandemic has significantly disrupted industries across America, especially automotive.  While an estimat [...]

Identity & Fraud How Auto Lenders Can Combat Synthetic Identity Fraud

Many auto lenders and dealerships are aware of the general risks associated with fraud. However, synthetic identity fraud is especially impo [...]

Identity & Fraud Authenticate Right the First Time

Authentication Strategies for Today’s Digital Age Carefully orchestrated authentication and identification strategies are critical in today [...]

Credit Risk 3 Things to Know About Trended Data

FICO recently announced that its new FICO®  Score 10 T, set to be released this summer, will include trended data. With this new opti [...]

Data Driven Marketing Smash Data Silos to Accelerate Marketing Performance

It’s no secret that big data can spur innovation — even disruption — but it can also complicate marketing initiatives. Only about 22 percent [...]

Credit Risk Use Case: How One Subprime Lender Used AI to Reduce Losses

Risk models eventually become less predictive or relevant due to evolving market conditions. New and improved versions routinely replace the [...]

Identity & Fraud How Multi-Factor Authentication Helps Customers

Approximately $12 billion has been stolen by identity thieves over the past six years[i], and consumers are increasingly aware of its risks. [...]

Data and Analytics 3 Things Auto Lenders Should Know About Data

In today’s business environment, auto lenders need data to get ahead. But not just any old, raw data – it has to be standardized data. That’ [...]

Data and Analytics Auto Dealers and Consumers: More Data Sooner, Please

Auto Leaders Want to Make Car Buying Easier Leaders of the National Independent Auto Dealer Association (NIADA) met in Las Vegas this summe [...]

Identity & Fraud Synthetic Identity Fraud: Not Just for Credit Cards

Synthetic Identity Fraud is a Growing Threat We've said it before, and we'll say it again: Synthetic identity fraud is one of the most cunn [...]

Data Driven Marketing Reach Valuable Customers of the Future

Identify Upward Mobile Customers Imagine if you could predict which prospects and customers would become your most high-spending, loyal pur [...]

Events Interview: Kathi Mehall Reflects on 42 Years of NADA

The Oldsmobile Toronado was one of the most popular cars in America in 1977. It had a T-Top roof design and a powerful engine – quite differ [...]

Identity & Fraud Synthetic ID Fraud: One of the Trickiest Tactics We’ve Seen

Synthetic IDs are Like Digital Frankensteins Halloween is always a fun time of year. It inspires a childlike excitement in us a [...]

Credit Risk Military Lending Act: 2 Things Auto Dealers & Lenders Should Know

Auto Dealers and Lenders Still Unclear on MLA We all respect and value our service members, and what they do to protect our f [...]

Identity & Fraud Best Practices for Fighting Synthetic Identity Fraud

Synthetic identity fraud is a well-organized activity of fraud rings looking for ways to create and then nurture fake identities over a [...]

Data Driven Marketing Delivering Insights that Drive More Profitable Deals

Without proper insight into dealership behaviors, loan performance, and the competitive landscape, it’s difficult for auto lenders to assess [...]

Credit Risk Affordability: The Important Missing Detail in a Car Buying Decision

By: John Giamalvo, VP, Dealer Services, Automotive Elements of the car shopping process have certainly moved upstream to the consumer over t [...]

Data and Analytics Auto by Auto Experts: Clair Wallace

Auto lenders and dealers want more knowledge and faster information about their markets and customers—on and off the lot so they can qui [...]

Data Driven Marketing Reach the Right Millennials Through Their Devices

After a long day of work, it is unlikely that you will find Millennials standing around reading their mail the way that Boomers might. In fa [...]

Credit Risk Westlake Financial Uses Dealer Intelligence Tool to Help Grow Portfolios

Equifax recently announced that Westlake Financial, a privately held financial company that specializes in the acquisition and servicing of [...]

Credit Risk Auto Dealers: Verify Income & Employment to Help Sell More Cars

Today, the average car buyer spends nearly 70 percent of the total purchase process online, rapidly clicking their way to exactly what they [...]

Data Driven Marketing For The Affluent, A Lease Model Is No Longer Off Limits

An uncertain economy might scare some marketers, but for others, it presents an interesting opportunity to adopt a new perspective. In the p [...]

Credit Risk Upselling. Simplified.

Equifax BusinessConnect™ for Marketing Optimizes Sales to Current Customers Upselling and cross-selling are easier said than done. To do it [...]

Data Driven Marketing Segmentation Can Help Overcome Addressable TV's Small Scale

While TV has long been a fantastic way to deliver messaging to a wide audience, marketers have recently been attracted to new methods that a [...]

Events AFSA & NADA: A Successful Week with Auto Lenders and Dealers

Last week, our auto experts headed to New Orleans, LA for two large shows –the American Financial Services Association (AFSA) Vehicl [...]

Credit Risk The Top Five Predictors of Subprime Risk

Better assess subprime opportunities by looking at data and attributes that are often more predictive than traditional credit scores Most o [...]

Credit Risk Tips for Auto Dealers Working with First-Time Buyers

Young buyers represent significant risks and opportunity for dealerships. Their life situations and limited credit history calls for some fr [...]

Credit Risk Gain Competitive Insight with Credit Benchmarking Tools

If you're a VP of sales or marketing, or you head up the risk group in your auto lending organization, you're faced with the constant need t [...]

Data Driven Marketing How Auto Advertisers Can Target on a Deeper Level

For advertisers targeting auto buyers online, the challenge is to cut through the clutter and noise and drill down to pathways of opportunit [...]