Task
Target High-Potential Prospects
Target the right prospects and expand your acquisition audiences
Boost your acquisition efforts
Ready to Complete Your Task?
Recommended Products
Addressable TV
Serve ads to your optimal target audience and optimize your marketing dollars.
Affluence Index TM
Improve targeting and marketing models with an indicator of households’ capacity to spend, save, or invest
B2B Marketing Compass
Marketing analytics tool to help with your market segmentation and ideal customer profile identification
B2B Marketing Lists
Identify and target the right businesses to help generate leads quickly
B2bConnect Plus
Improved targeted marketing efforts with extensive firmographics and payments data
Business Value Advisor
Prospecting through a visualization engine built for advisors
Consumer Credit File
Make more accurate credit decisions with robust consumer credit data
Consumer Email Services
Engage consumers through email for acquisition and retention campaigns
CreditForecast.com
Strengthen performance with actionable credit data and advanced forecasting
CreditStyles Pro
Differentiate households based on their estimated credit behavior, availability, needs, and usage
DataX Credit Report
Bring more borrowers into view with non-traditional credit data
Digital Onboarding and Custom Audiences
Leverage existing marketing lists and insights used for offline marketing to target the same consumers online
Digital Prescreen - Display
Reach your Prescreen audience through digital channels
Digital Prescreen - Email
Reach your Prescreen audience through email
Digital Targeting Segments
Better deliver the right message to the desired target audience online
EFX Link
Linkage of your business and consumer customers' information to identify new sales opportunities
.jpg)
Financial Cohorts and Financial Spectrum
Enhance customer segmentation by differentiating households with financial measures
Financial Durability Measures
Differentiate households by financial resilience to enhance marketing acquisition and account management efforts
Income360
Enhance targeting with a total household income estimate, including income from assets
InnovationX
A strategic ideation experience where Equifax and its customers collaborate to solve complicated business challenges using advanced data and analytics.
Insight Score for Insurance
Game-changing predictive score to help insurers grow their business faster and more profitably
Insight Score for Personal Loans
An innovative, FCRA risk score optimized for unsecured personal loans
Insight Score for Retail Banking
Optimize DDA acquisition with a wider view of customers
Investyles
Enhance your customer models with investable assets and investment behavior data
MarketVision for Securities
Better determine brokerage market share and improve territory and branch planning
OneScore
A multi-data credit score for more predictability
Prescreen
Target the right consumers for lending offers
Prescreen Direct with Property
Zero in on property data for more targeted home equity and mortgage marketing
Prescreen of One
Three seconds to more effective cross-selling of pre-approved credit offers.
ProspectID
Target more revenue with tailored marketing
Small Business Assets
Use asset estimates to improve marketing to small businesses and targeting of small business owners
Spending Power
Improve targeting and marketing models with a dollar measure of households’ likely capacity to spend, save, or invest
TargetPoint Triggers
Turn proactive market timing into higher acquisition rates
True In-Market Propensity Scores
Acquire the best customers first with refined prospect lists
WealthComplete Premier
Grow share of wallet with a complete picture of liquid financial assets for every U.S. household
eCommerce Hotlist
Quickly identify high growth merchants and eCommerce businesses to improve targeted marketing efforts
Need Help deciding?
Connect with our sales team today to get a product consultation.
