Product Overview

Make pinpointing qualified prospects easier and more effective by leveraging credit indicators and triggers to help identify consumers with a near-term propensity to acquire new or additional credit with this intuitive prescreen service and:
  • Increase revenue
  • Improve campaign open rates
  • Enhance existing customer relationships
  • Reduce acquisition expenses

TargetPoint Triggers Delivers Competitive Advantage

Across all market actions from new account acquisition to cross-selling and retention of profitable accounts, you can identify in-market consumers using industry specific triggering options and credit file attributes.  

Strengthen the timing and precision of your offers by honing your portfolio or marketing list against key indicators, including:
  • Recent changes in credit activity
  • Changes in credit behavior over time
  • Tradeline account characteristics

Turn a Marketing List Into Precise Strategic Outreach

TargetPoint Triggers is fully automated and delivers output via secure electronic data transfer on a schedule that fits your strategy. We maintain an eight-week suppression file to ensure previously delivered names are filtered out.

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TargetPoint Triggers Can be Combined with TIP Scores

Tap into market segments based on consumers’ propensity to open new or additional credit.