Marketing lists lacking business leads that best match your target criteria or include stale business information can break the best of campaigns. With Equifax, you get access to current, relevant market-leading business information, advanced analytics and proprietary technology to help you identify, reach and connect with your target audience.
You’ll boost your marketing qualified leads and ultimately generate a higher marketing ROI.
B2B Marketing Lists Include
Access to more than 14 million small-to-enterprise verified, active businesses
Business contact information for your email, direct mail and teleprospecting campaigns
Weekly updates of new businesses or business locations in your target geographies
Incorporate data into your current systems using the EFX ID®, a unique identifier, that links each contact to a business
Exclusive business data from Equifax, not found elsewhere, which can be appended to help further finetune your prospect list
Let Us Help You Build Better Marketing Lists
Unlike other providers, we help you make smart connections between individuals in your database and the businesses they may own along with the ability to segment lists according to your risk profile by appending non-financial commercial credit scores.
B2B Marketing Compass
Marketing analytics tool to help with your market segmentation and ideal customer profile identification