Product Overview

With Equifax email services, companies can better engage with key audiences and deliver relevant and personalized messages to prospects and customers. Acquisition campaigns can match email addresses to Prescreen lists for delivery of firm offers of credit or insurance via email. Or use email for your retention, cross-sell, loyalty or next-best product / service campaigns.

Who It's For

Director of Marketing

Drive cost-effective acquisition and retention campaigns, including credit and ITA

Campaign / Advertising Manager

Increase campaign reach, reduce costs and improve speed with offers via email

Digital Marketing or Ad Agency

Target desired audiences via email with a firm offer of credit or retention messages
Product Sheet

Use email for Prescreen acquisition campaigns

We match your Prescreen list to email addresses so you can deliver firm offers of credit directly to your target audience’s inbox. FCRA-compliant Prescreen offers can even be delivered via only email, saving you the significant time and expense of direct mail execution.

View Product Sheet

Retention, cross-sell or CRM enhancement

We can append email addresses to your customer lists for next-best product / service, cross-sell, loyalty, and retention campaigns. We can also append emails to assist with CRM maintenance and email change of address (ECOA) efforts.

Target consumers at their preferred email address

Enhance your multi-channel marketing efforts by coordinating with Equifax to identify and email more prospects with your desired targeting criteria, and reach consumers where they spend their time.
By sending FCRA-compliant firm offers of credit to your Prescreen prospects via email, you can optimize messaging, pivot fast, and help drive quicker response.

Related Products

Digital Onboarding and Custom Audiences
Leverage existing marketing lists and insights used for offline marketing to target the same consumers online
Digital Prescreen - Display
Reach your Prescreen audience through digital channels
Digital Targeting Segments
Better deliver the right message to the desired target audience online
Prequalification of One
Increase marketing ROI by better matching consumers with their desired credit options
Target the right consumers for lending offers
Anchor Text

Contact Us

Connect with our sales team and discover how this product can meet your business needs.

Contact Us

Learn more about Marketing solutions from Equifax

Reach target prospects via email

Enhance your acquisition and retention campaigns.