Rebecca Kritzman leads USIS risk marketing at Equifax with an emphasis on creating marketing campaigns that empower U.S. businesses to better understand their customers. She also markets with an eye for accelerating and simplifying the credit decisioning process. Rebecca is a marketing industry veteran, having years of solid results in both corporate and agency environments. She lives for adding simplicity to complex challenges and loves all things related to strategy and planning. Additionally, she can execute like nobody’s business across all marketing channels.