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Gina DeBenedetti

Gina DeBenedetti

VP, Consumer Partnerships and Breach Services

About the Author

About the Author

Gina DeBendetti leads the entire B2B2C line of business for Equifax, overseeing a dedicated team focused on helping hundreds of millions of consumers live their financial best. Last year, she also assumed responsibility for the Breach Services team. A veteran of Equifax for over 19 years, Gina has a deep history within the company, having worked in the former Data-driven Marketing business supporting their largest banking customer. Her career progression includes moving to the Global Consumer division to support key clients such as Credit Karma, before taking on her current leadership role as Vice President, Consumer Partnerships and Breach Services. Originally from the Chicago area, Gina is an alumna of the University of Illinois and began her career at Mintel. Outside of her professional life, she is an avid football fan, a fact she can back up as she once worked for her collegiate team. She comes from a large Italian family and enjoys traveling with her daughter, Isabella.

Recent Articles by this Author

Recent Articles

Alternative Data How an AI-Powered Personal Finance Platform is Putting Equifax Data to Work for Credit-Invisible Consumers

See how the Equifax and Kikoff partnership uses AI and non-traditional data—including retroactive rent reporting—to bring 76 million credit- [...]

May 05, 2026
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