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Our Capabilities
Products and solutions fit for fintechs’ unique business challenges
Our Data Makes a Difference
90%
Reduction in fraud risk using a real-time solution that combines digital and physical attributes
500+
Deeper insights from trended data with 500+ consumer credit attributes
32%
Scorable population of customers expanded up to 32% with alternative data and predictive analytics
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Who We Serve
We work with Fintech start-ups and mature companies specializing in online payments and ecommerce, buy now pay later, consumer and small business alternative lending, and digital banking.
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Find Products & Solutions
What Can We Help You Do?
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Startup Kit
Equifax helps startups with products, environments and support services that promote innovation and accelerate the development of new applications.
The Fintech Startup Kit introduces some of the resources available from Equifax to give new businesses a boost. Learn about affordable offers designed to scale as your business grows.
InnovationX
Fintechs that innovate to bring consumer-first financial services to market have a valuable new resource with InnovationX. Our immersive, strategic ideation experience brings your teams to collaborate alongside our most creative minds in data science, analytics and technology.
Together, we can develop game-changing solutions using the cloud-native technology and the differentiated data and analytics that only Equifax can provide.
Recommended For You
Our experts have put together a wide range of articles, case studies, videos, webinars, and more, to share information and insights about the Fintech industry.
Insights from Our Experts
- February 21, 2023 Use Analytics to Find Fast, Direct Paths to Profitability We’re talking weeks, not months, or years A lot of businesses feel “stuck” in today’s uncer [...]
- February 02, 2023 Strategies for Credit Unions to Grow Deposits in Any Economy In today’s shifting economy, many credit unions continue to focus on maintaining adequate liquidit [...]
- January 30, 2023 The Simple Ways Lenders Can Find Hidden Opportunities From record inflation and rising interest rates, to wavering consumer spending power and a potenti [...]
- January 20, 2023 High-Performing Credit Risk Models for Financial Firms of All Sizes? Yes Please. Big banks are flush with data and analytic resources. Optimizing their credit risk models is a sea [...]
- January 04, 2023 Lenders: Assess Your Firm’s Customer Diversity Goals The demographic composition of current and prospective customer bases is changing. And, most finan [...]
- December 12, 2022 How FinTech Startups are Making Life Easier 2022 is the second year for the annual Equifax Accelerate Program and developer challenge in par [...]
- December 06, 2022 Impact of Global Economic Headwinds on the US Economy The IMF is predicting global growth may slow to 3.2% in 2022 and 2.7% in 2023, down from 6% in 202 [...]
- November 28, 2022 3 Benefits for Credit Unions Investing in a Secure Frictionless Digital Experience In an ever changing digital environment there is an increasing need for Credit Unions to simultaneou [...]
- September 16, 2022 BNPL Tailwinds and Headwinds After experiencing remarkable growth over the past couple years, what lies ahead for Buy Now Pay Lat [...]
- June 23, 2022 5 Data Nuggets to Boost BNPL Profits 2021 was a breakout year for BNPL in the U.S. BNPL gross merchandise value accelerated to $49 billio [...]
- June 08, 2022 Top 7 Insights for the Retail Banking Industry Our industry leaders are constantly providing and sharing insightful knowledge on topics including f [...]
- May 11, 2022 Promoting Consumer Financial Health with BNPL As U.S. consumers continue to migrate their shopping habits toward online merchants and become more [...]
- May 10, 2022 3 Ways to Incorporate Digital into Your Acquisition Campaigns As a marketer and consumer, you know how much time people spend on their devices and looking at scre [...]
- April 11, 2022 6 Tips to Revitalize Your Lending Acquisition Campaigns Turbulence in the economy continues to create challenges for consumers and lenders alike. The wide [...]
- March 21, 2022 Reduce Buy Now, Pay Later Fraud Risk The boom of BNPL and the fraud that comes with it Everyone is talking about Buy Now, Pay Late [...]
- March 01, 2022 Analysis: How Buy Now, Pay Later can Impact Consumer Credit Scores For our February 10 Market Pulse webinar, we discussed Buy Now, Pay Later and their effect on consum [...]
- February 28, 2022 FICO® and Equifax Answer Your Questions on BNPL We had an overwhelming attendance and response at this month’s Market Pulse webinar on the rising fi [...]
- February 14, 2022 Expand Credit Access with Buy Now, Pay Later As Buy Now, Pay Later (BNPL) transaction volumes continued to rise through the holiday season, one o [...]
- January 12, 2022 Widen Your Consumer Scope with Alternative Data Credit Invisible 91.5 million consumers have little-to-no credit history.¹ Unfortunately, having no [...]
- December 17, 2021 Powering the Energy Market: Your Questions Answered For our December 2 Market Pulse webinar, our panel of experts discussed the current and future state [...]
- December 16, 2021 What to know about Buy Now, Pay Later Buy Now, Pay Later has continued global growth, with U.S. adoption up sharply over the last two year [...]
- December 10, 2021 Podcast: ‘Tis the Season for Buy Now, Pay Later Buy Now, Pay Later (BNPL) financing is soaring in popularity this holiday season. Consumers are usin [...]
- November 18, 2021 Fight Fraud in Digital Transactions Necessity is the mother of invention. Just ask banking, fintech, and retail businesses, many of whi [...]
- September 16, 2021 The Shifting Fintech Landscape The economy is recovering and the outlook for small businesses is continuing to remain strong. Finte [...]
- September 13, 2021 Optimize Your Acquisition Investment and Improve Experiences It’s no big news that today’s consumers are savvier than ever. They expect online interactions — and [...]
- September 10, 2021 The Shifting Fintech Landscape: Your Questions Answered As the economy recovers the outlook for small businesses remains strong. Fintechs have started to st [...]
- August 26, 2021 Industry Point of View: Buy Now Pay Later Buy Now Pay Later (BNPL) services skyrocketed during the 2020 ecommerce boom. These services soared [...]
- August 16, 2021 What is the Equifax Cloud and How Does it Benefit Customers? The Equifax Cloud™ is the new foundation of our business. Built primarily on the Google Cloud, it [...]
- July 06, 2021 Accelerating Access to Credit: A Critical Discussion In this recap of our June 24 webinar, “Market Pulse: Accelerating Access to Credit,” Chris Wheat, Co [...]
- June 07, 2021 Separate Fact from Fiction: The Pandemic’s Effects on Consumer Finances Businesses and consumers alike are experiencing information overload as they try to understand how t [...]
- May 26, 2021 How will Recent Ecommerce Growth Impact Fraud Levels? In this recap of our May 6 webinar, “Market Pulse: Growth Amid Rising Fraud,” Amy Crews Cutts, Presi [...]
- May 14, 2021 The Journey to Help Consumers Hear “Yes” More Equifax has come a long way since its founding in 1899 by a pair of Tennessee-based grocers. Those l [...]
- May 14, 2021 5/6 Market Pulse, Your Questions Answered The pandemic-fueled record-breaking increase in digital commerce has required businesses to combat f [...]
- April 26, 2021 Storytelling Through Data Does Your Data Tell the Whole Story? As a marketer, you’ve heard the mantra: let the data tell the [...]
- April 14, 2021 The U.S. Economy and Consumer Wealth in 2021 This is a recap of the April 1 webinar, Market Pulse: The Tide is Turning. We are sharing key insigh [...]
- March 15, 2021 How will Vaccines Impact the 2021 U.S. Economy? This is a recap of the March 4 webinar, Market Pulse: Return to Opportunity for Commercial Real Esta [...]
- February 16, 2021 Stanford University: Is Your Data Good Quality? Defining Quality Data As marketers, we rely on data. But whether we use it to make key busine [...]
- February 02, 2021 Visualizing XAI in Credit Risk AI models hold the promise of better solutions in risk decisions. But how do risk managers and [...]
- January 29, 2021 Podcast: SoFi Treats Data as Electricity Creating a Bespoke Customer Experience SoFi reached a major milestone last year: one millio [...]
- January 26, 2021 What Does a K-Shaped Recovery Mean for the Economy? We captured key insights from the January 14 webinar, Market Pulse: Planning in a K-Shaped Recovery, [...]
- December 18, 2020 Market Pulse: Year-End Holiday Spending Trends, Economic Insights This is a recap of the December 10 webinar, Market Pulse: Consumer Spending Trends and Expectations. [...]
- September 02, 2020 Top Risks Facing Buy Now, Pay Later FinTechs This is part 1 of a 3-part series Accelerating Growth in the FinTech Space While the COVID-19 pan [...]
- June 15, 2020 3 Actions to Take Now to Improve Your Account Management During the new realities of the current economic crisis, financial marketers are wondering how to mi [...]
- June 04, 2020 6 Ways Financial Insights Fuel Marketing Financial firms are focusing on risk mitigation during the pandemic, but that doesn't mean financial [...]
- April 15, 2020 Data Stewards: The Experts Behind Data Perfection I interviewed Senior Business Analyst Jennifer Davis about the importance of what we call, data stew [...]
- April 06, 2020 How Equifax is Helping Consumers Maintain Credit Standing During COVID-19 COVID-19 Has Made Phone, Pay TV and Internet Service Important to Our Quality of Life In the past, [...]
- March 31, 2020 5 Secrets of Innovation Benjamin Franklin famously said there were only two things certain in life: death and taxes. But I'd [...]
- March 03, 2020 Seeing Through a New Innovation Lens Kurt Baumberger has joined Equifax as Enterprise Innovation Officer. In this new role, he will [...]
- November 20, 2019 How to Go to Market Faster with Data Analytics Leveraging a Faster Model Development Environment for Data Analytics Moving from data to insights i [...]
- November 14, 2019 6 Questions for Infutor, a Leader in Consumer Identity Management Equifax recently joined forces with Infutor, an industry leader in consumer identity management. To [...]
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