Equifax Insights Blog
Account Management Alternative Data Commercial Business Consumer Credit Credit Risk Data-Driven Marketing Deposit Growth Identity & Fraud Market Trends Prospecting
Automotive Capital Markets Commercial Communications & Utilities Credit Unions Data-driven Marketing Financial Services Fintech Higher Education Insurance Mortgage & Housing Payments Professional Services Retail & E-Commerce Small Business
Rebecca Kritzman

Rebecca Kritzman

SVP, Experience & Partner Marketing, USIS

About the Author

About the Author

Rebecca Kritzman is the Senior Manager, Vertical Marketing, USIS at Equifax, where she leads a team focused on building unique experiential offerings and industry-leading partnerships for Equifax's U.S. B2B division. With over 25 years of marketing experience, Rebecca has spearheaded successful campaigns for clients in a wide range of industries including technology, financial services, and real estate. She is a graduate of the University of Florida.

Recent Articles by this Author

Recent Articles

Identity & Fraud The Rising Tide of Fraud: A Challenge for Banks

The banking industry is facing a growing fraud problem, fueled by the rapid shift towards digital account opening and transactions. A [...]

February 11, 2025
Plan Now for CCPA Compliance

If your organization handles consumer data, it's time to start working on compliance with the California Consumer Privacy Act (CCPA). Th [...]

March 04, 2020
Credit Risk Affordability: The Important Missing Detail in a Car Buying Decision

By: John Giamalvo, VP, Dealer Services, Automotive Elements of the car shopping process have certainly moved upstream to the consumer over t [...]

April 09, 2018
Auto by Auto Experts: Clair Wallace

Auto lenders and dealers want more knowledge and faster information about their markets and customers—on and off the lot so they can qui [...]

January 09, 2018
Credit Risk Westlake Financial Uses Dealer Intelligence Tool to Help Grow Portfolios

Equifax recently announced that Westlake Financial, a privately held financial company that specializes in the acquisition and servicing of [...]

August 21, 2017
Credit Risk Auto Dealers: Verify Income & Employment to Help Sell More Cars

Today, the average car buyer spends nearly 70 percent of the total purchase process online, rapidly clicking their way to exactly what they [...]

July 26, 2017
AFSA & NADA: A Successful Week with Auto Lenders and Dealers

Last week, our auto experts headed to New Orleans, LA for two large shows –the American Financial Services Association (AFSA) Vehicl [...]

January 30, 2017
View More

All Authors