Data and Analytics

Consumers are being impacted differently in today’s uncertain economy. While some households are struggling, others are thriving, creating a [...]

Differentiated Data is Even More Critical in 2022 Supply chain challenges continue to put a strain on inventory supply for auto manufacture [...]

  During our August 11, 2022 Market Pulse webinar, presenter Jeff Jensen, Vice President at Keybridge went over the recent economic tr [...]

During our July 2022 Market Pulse webinar, presenter Robert Wescott, Founder of Keybridge went over the recent economic trends currently hap [...]

In automotive aftermarket businesses, people are at the center of each interaction. Yet, the landscape is continuing to evolve. Thus results [...]

2021 was a breakout year for BNPL in the U.S. BNPL gross merchandise value accelerated to $49 billion, with projections to grow another 65% [...]

Every consumer, no matter their age or race, is currently impacted in some way by today’s economy. During our June 2022 Market Pulse webinar [...]

For our May 19 Market Pulse webinar our presenters discussed the recent economic update, consumer credit trends, and small business trends, [...]

This is a recap of our April 14 Market Pulse webinar, where our panel of experts discussed the recent supply chain crisis, as well as the la [...]

During our April 14 Market Pulse webinar, our panel of experts discussed details pertaining to the recent supply chain crisis, as well as, t [...]

This month’s Market Pulse webinar presenters included Dylan Hall, Co-Founder and CEO at Safe Rate; Peter Hellwig, Co-Founder at Atmos Financ [...]

Cryptocurrency seemed to come out of nowhere, and now it’s changing the way the world does business. Many people are wondering if they shoul [...]

During our March 10 Market Pulse webinar, our panel of experts discussed details pertaining to entrepreneurs and how they can participate in [...]

For much of the last century, population growth in the U.S. has remained relatively stable. But that is changing, and your business should p [...]

As you think about your business plans in 2022, having access to key data to make informed business decisions will be important. For our Jan [...]

Header data, the Equifax Cloud, and COVID-19’s impact on the economy and credit card debt, were hot article topics in 2021. If you missed an [...]

Markets are continuously changing, whether it’s based on new customer behaviors, unforeseen economic forces or new competitors looking to di [...]

The Equifax Cloud™ is the new foundation of our business. Built primarily on the Google Cloud, it is the result of our $1.5B investment in [...]

The Responsible Use of Data The concept of privacy has changed dramatically since the pre-internet days -- and even since the 2010’s. Just [...]

Does Your Data Tell the Whole Story? As a marketer, you’ve heard the mantra: let the data tell the story. But does data tell the whole stor [...]

Defining Quality Data  As marketers, we rely on data. But whether we use it to make key business decisions or simply cite the results [...]

Creating a Bespoke Customer Experience   SoFi reached a major milestone last year: one million members, and during a pandemic, no les [...]

Why Constrained Models are Optimized for Credit Risk Credit scores are used as a big part of a lender’s credit criteria - higher scores mor [...]

While the COVID-19 pandemic created uncertainty in the financial market, the mortgage industry remained strong with a positive long-term out [...]

Differentiated Data is Even More Critical in 2020 Consumer spending has picked up slightly since the summer lockdowns across many regions o [...]

The latest advanced data technology and targeted marketing resources are poised to potentially make 2020 the most wonderful time of the (ver [...]

I interviewed Senior Business Analyst Jennifer Davis about the importance of what we call, data stewards. She manages a group of data a [...]

Many companies are leveraging data and analytics to create a competitive advantage in their industry and grow their business. The insights t [...]

Benjamin Franklin famously said there were only two things certain in life: death and taxes. But I'd like to add a third certainty: change. [...]

Kurt Baumberger has joined Equifax as Enterprise Innovation Officer. In this new role, he will create new capabilities to empathize wit [...]

We live and breathe technology, data and analytics, and our passion is providing insights that help you make more informed decisions. Last y [...]

Leveraging a Faster Model Development Environment for Data Analytics Moving from data to insights is no easy feat for today’s businesses. F [...]

It All Starts with Building the Right Attributes With the data explosion we’ve seen in recent years, businesses have access to more data th [...]

The Data Science Lab is the heart of innovation at Equifax. In this interview, Chris Yasko, Interim Enterprise Innovation Officer, [...]

Approximately 91.5 million consumers in the U.S. either have no credit file, or have insufficient information in the file to generate a trad [...]

In today’s business environment, auto lenders need data to get ahead. But not just any old, raw data – it has to be standardized data. That’ [...]

Auto Leaders Want to Make Car Buying Easier Leaders of the National Independent Auto Dealer Association (NIADA) met in Las Vegas this summe [...]

Adaptive AI is the next great advancement in leveraging AI for credit risk. Equifax's Chief Innovation Architect, John Fenstermake [...]

This is the final article in a 5-part series. We originally published this post on December 20, 2016 and updated it on July 17, 2019. Today [...]

This blog if the fourth article in a 5-part series. It originally published on January 26, 2017 and was updated on July 17, 2019. Trended d [...]

This is the third article in a 5-part series. We originally published this post on December 20, 2016, and updated it on July 17, 2019. [...]

This is the second article in a 5-part series. We originally published this post on December 20, 2016 and updated it on July 17, 2019. Many [...]

This blog post is part of a 5-part series. It was originally published on December 15, 2016 and updated on July 17, 2019. Businesses face [...]

Dr. Colin Coleman, SVP of Data and Analytics at Equifax, focuses on strategy for data and analytics as a center of excellence and around mod [...]

Information asymmetry occurs when one party to an economic transaction has more or better information than the other party. Information asym [...]

Chalcy Raja leads the Big Data Platform team at Equifax. She has been a trailblazer in the area of big data, having worked as a data enginee [...]

Technology Provides Faster, More Accurate Claim of Benefits The current benefit eligibility verification process is a daily burden for case [...]

Compliance, fraud and verification services were hot blog topics in 2018. Hopefully you didn’t miss any of our articles that featured tips, [...]

We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst with Forrester Research, about the impact of digital transformation on [...]

This is the fourth post in a 5-part series, Digital Customer Experience We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wit [...]

This is the third post in a 5-part series, Digital Customer Experience. We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wit [...]

This is the second post in a 5-part series, Digital Customer Experience We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wi [...]

Equifax asked recent webinar guest speaker, Maxie Schmidt-Subramanian, PhD, principal analyst serving customer experience professionals at F [...]

You have a lot of customer data -- housed in a lot of different locations. You’re working hard to make sense of it so you can better underst [...]

Auto lenders and dealers want more knowledge and faster information about their markets and customers—on and off the lot so they can quickly [...]

Advanced analytics, machine learning and logistical regression – traditional methods used to calculate credit scores today. Enter deep neura [...]