Data and Analytics

Recent Articles

Data and Analytics How the Economy is Affecting Consumer Segments Differently

Consumers are being impacted differently in today’s uncertain economy. While some households are struggling, others are thriving, creating a [...]

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Data and Analytics Find Hidden Risk in Your Auto Portfolio

Differentiated Data is Even More Critical in 2022 Supply chain challenges continue to put a strain on inventory supply for auto manufacture [...]

Data and Analytics The Economy’s Effect on the Future of the Auto Industry

  During our August 11, 2022 Market Pulse webinar, presenter Jeff Jensen, Vice President at Keybridge went over the recent economic tr [...]

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Data and Analytics The Student Loan Debt’s Impact on the U.S. Economy

During our July 2022 Market Pulse webinar, presenter Robert Wescott, Founder of Keybridge went over the recent economic trends currently hap [...]

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Data and Analytics How to Build Trust Throughout the Aftermarket Customer Journey

In automotive aftermarket businesses, people are at the center of each interaction. Yet, the landscape is continuing to evolve. Thus results [...]

Data and Analytics 5 Data Nuggets to Boost BNPL Profits

2021 was a breakout year for BNPL in the U.S. BNPL gross merchandise value accelerated to $49 billion, with projections to grow another 65% [...]

Data and Analytics The Economy's Impact on Young Consumers

Every consumer, no matter their age or race, is currently impacted in some way by today’s economy. During our June 2022 Market Pulse webinar [...]

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Data and Analytics What's Going on with the U.S. Economy?

For our May 19 Market Pulse webinar our presenters discussed the recent economic update, consumer credit trends, and small business trends, [...]

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Data and Analytics April Market Pulse: Supply Chains’ Impact on the Economy

This is a recap of our April 14 Market Pulse webinar, where our panel of experts discussed the recent supply chain crisis, as well as the la [...]

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Data and Analytics Stay Up-to-Date with the Supply Chain Crisis

During our April 14 Market Pulse webinar, our panel of experts discussed details pertaining to the recent supply chain crisis, as well as, t [...]

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Data and Analytics The U.S. Economy and Consumer Wealth in 2022

This month’s Market Pulse webinar presenters included Dylan Hall, Co-Founder and CEO at Safe Rate; Peter Hellwig, Co-Founder at Atmos Financ [...]

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Data and Analytics Podcast: Is Cryptocurrency for You?

Cryptocurrency seemed to come out of nowhere, and now it’s changing the way the world does business. Many people are wondering if they shoul [...]

Podcast
Data and Analytics You Asked, Entrepreneurs Answered: Using Data for Smarter Actions

During our March 10 Market Pulse webinar, our panel of experts discussed details pertaining to entrepreneurs and how they can participate in [...]

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Data and Analytics Podcast: Prepare Your Business for Demographic Shifts

For much of the last century, population growth in the U.S. has remained relatively stable. But that is changing, and your business should p [...]

Podcast
Data and Analytics Visa and Equifax Answer Your Consumer Spending Questions

As you think about your business plans in 2022, having access to key data to make informed business decisions will be important. For our Jan [...]

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Data and Analytics Top 10 Insights from our 2021 Blogs

Header data, the Equifax Cloud, and COVID-19’s impact on the economy and credit card debt, were hot article topics in 2021. If you missed an [...]

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Data and Analytics Data Lights the Way for Meaningful Insights

Markets are continuously changing, whether it’s based on new customer behaviors, unforeseen economic forces or new competitors looking to di [...]

Data and Analytics What is the Equifax Cloud and How Does it Benefit Customers?

The Equifax Cloud™ is the new foundation of our business. Built primarily on the Google Cloud, it is the result of our $1.5B investment in [...]

Data and Analytics Data Privacy: Doing the Right Thing

The Responsible Use of Data The concept of privacy has changed dramatically since the pre-internet days -- and even since the 2010’s. Just [...]

Podcast
Data and Analytics Storytelling Through Data

Does Your Data Tell the Whole Story? As a marketer, you’ve heard the mantra: let the data tell the story. But does data tell the whole stor [...]

Podcast
Data and Analytics Stanford University: Is Your Data Good Quality?

Defining Quality Data  As marketers, we rely on data. But whether we use it to make key business decisions or simply cite the results [...]

Podcast
Data and Analytics Podcast: SoFi Treats Data as Electricity

Creating a Bespoke Customer Experience   SoFi reached a major milestone last year: one million members, and during a pandemic, no les [...]

Podcast
Data and Analytics How Neural Network Models Put Financial Services Within Reach

Why Constrained Models are Optimized for Credit Risk Credit scores are used as a big part of a lender’s credit criteria - higher scores mor [...]

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Data and Analytics Mortgage Industry Resources: For Navigating a Pandemic

While the COVID-19 pandemic created uncertainty in the financial market, the mortgage industry remained strong with a positive long-term out [...]

Data and Analytics Differentiated Data Provides Clarity for Portfolio Reviews

Differentiated Data is Even More Critical in 2020 Consumer spending has picked up slightly since the summer lockdowns across many regions o [...]

Data and Analytics 2 Ways Dealers can Target the Right Customers for End-of-Year Sales

The latest advanced data technology and targeted marketing resources are poised to potentially make 2020 the most wonderful time of the (ver [...]

Data and Analytics Data Stewards: The Experts Behind Data Perfection

I interviewed Senior Business Analyst Jennifer Davis about the importance of what we call, data stewards. She manages a group of data a [...]

Data and Analytics Top 5 Analytics Challenges Businesses Face

Many companies are leveraging data and analytics to create a competitive advantage in their industry and grow their business. The insights t [...]

Video
Data and Analytics 5 Secrets of Innovation

Benjamin Franklin famously said there were only two things certain in life: death and taxes. But I'd like to add a third certainty: change. [...]

Data and Analytics Seeing Through a New Innovation Lens

Kurt Baumberger has joined Equifax as Enterprise Innovation Officer. In this new role, he will create new capabilities to empathize wit [...]

Data and Analytics Our Top 10 Blog Posts of 2019

We live and breathe technology, data and analytics, and our passion is providing insights that help you make more informed decisions. Last y [...]

Data and Analytics How to Go to Market Faster with Data Analytics

Leveraging a Faster Model Development Environment for Data Analytics Moving from data to insights is no easy feat for today’s businesses. F [...]

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Data and Analytics How Better Attributes Result in More Predictive Analytics

It All Starts with Building the Right Attributes With the data explosion we’ve seen in recent years, businesses have access to more data th [...]

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Data and Analytics What is the Data Science Lab?

The Data Science Lab is the heart of innovation at Equifax. In this interview, Chris Yasko, Interim Enterprise Innovation Officer, [...]

Video
Data and Analytics How Consumer-Permissioned Data Empowers Lenders, Consumers

Approximately 91.5 million consumers in the U.S. either have no credit file, or have insufficient information in the file to generate a trad [...]

Data and Analytics 3 Things Auto Lenders Should Know About Data

In today’s business environment, auto lenders need data to get ahead. But not just any old, raw data – it has to be standardized data. That’ [...]

Data and Analytics Auto Dealers and Consumers: More Data Sooner, Please

Auto Leaders Want to Make Car Buying Easier Leaders of the National Independent Auto Dealer Association (NIADA) met in Las Vegas this summe [...]

Data and Analytics Q&A: What is Adaptive AI?

Adaptive AI is the next great advancement in leveraging AI for credit risk. Equifax's Chief Innovation Architect, John Fenstermake [...]

Video
Data and Analytics Trended Data – Minimize Risk and Head Off Default

This is the final article in a 5-part series. We originally published this post on December 20, 2016 and updated it on July 17, 2019. Today [...]

Data and Analytics Trended Data – Drive Profitable Growth While Minimizing Risk

This blog if the fourth article in a 5-part series. It originally published on January 26, 2017 and was updated on July 17, 2019. Trended d [...]

Data and Analytics Trended Data - Impact on Credit Decisions

This is the third article in a 5-part series. We originally published this post on December 20, 2016, and updated it on July 17, 2019. [...]

Data and Analytics Trended Data - Benefits to Lenders

This is the second article in a 5-part series. We originally published this post on December 20, 2016 and updated it on July 17, 2019. Many [...]

Data and Analytics Trended Data - Becoming Mainstream

This blog post is part of a 5-part series. It was originally published on December 15, 2016 and updated on July 17, 2019. Businesses face [...]

Data and Analytics Q&A: Why Empathy is Critical for Data Scientists

Dr. Colin Coleman, SVP of Data and Analytics at Equifax, focuses on strategy for data and analytics as a center of excellence and around mod [...]

Data and Analytics What is Information Asymmetry?

Information asymmetry occurs when one party to an economic transaction has more or better information than the other party. Information asym [...]

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Data and Analytics Chalcy Raja: Blazing a Trail for Women in Big Data

Chalcy Raja leads the Big Data Platform team at Equifax. She has been a trailblazer in the area of big data, having worked as a data enginee [...]

Data and Analytics Social Service Agencies: Expedite the Benefit Claims Process

Technology Provides Faster, More Accurate Claim of Benefits The current benefit eligibility verification process is a daily burden for case [...]

Data and Analytics Top 10 Blog Posts of 2018

Compliance, fraud and verification services were hot blog topics in 2018. Hopefully you didn’t miss any of our articles that featured tips, [...]

Data and Analytics Forrester Q&A: Measuring Customer Emotion

We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst with Forrester Research, about the impact of digital transformation on [...]

Data and Analytics Forrester Q&A: Top Insights From Forrester’s CX Index

This is the fourth post in a 5-part series, Digital Customer Experience We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wit [...]

Data and Analytics Forrester Q&A: Getting My Organization to Act on CX Metrics

This is the third post in a 5-part series, Digital Customer Experience. We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wit [...]

Data and Analytics Forrester Q&A: Translating CX Improvements into Business Benefits/ROI

This is the second post in a 5-part series, Digital Customer Experience We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wi [...]

Data and Analytics The Impact of Digital Transformation on Customer Experience

Equifax asked recent webinar guest speaker, Maxie Schmidt-Subramanian, PhD, principal analyst serving customer experience professionals at F [...]

Data and Analytics Don’t Let Big Data Hinder Your Business

You have a lot of customer data -- housed in a lot of different locations. You’re working hard to make sense of it so you can better underst [...]

Data and Analytics Auto by Auto Experts: Clair Wallace

Auto lenders and dealers want more knowledge and faster information about their markets and customers—on and off the lot so they can quickly [...]

Data and Analytics What’s the big secret? Neural networks decoded.

Advanced analytics, machine learning and logistical regression – traditional methods used to calculate credit scores today. Enter deep neura [...]