Data and Analytics
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You should probably read this article…but nothing in it pertains to you personally. It’s not relevant to your job or your life in general. Are you willing to keep reading? Probably not. That’s why alumni outreach often falls flat. Schools miss the mark when their outreach isn [...]

Starting ahead is critical in today's economy. As we discussed in last month's Market Pulse webinar, 2022 was full of challenges, but knowing what’s to come is only the first step in succeeding in this economy. Next, you need to know how you can take these hidden risks and turn them around i [...]
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You should probably read this article…but nothing in it pertains to you personally. It’s not relevant to your job or your life in general. [...]
Starting ahead is critical in today's economy. As we discussed in last month's Market Pulse webinar, 2022 was full of challenges, but kn [...]
During our January 2023 Market Pulse Webinar, "Hidden Risks & Hidden Opportunities,” we explored how the automotive industry [...]
2022 is the second year for the annual Equifax Accelerate Program and developer challenge in partnership with 1871. 1871 is a Chicago- [...]
Consumers are being impacted differently in today’s uncertain economy. While some households are struggling, others are thriving, creating a [...]
In automotive aftermarket businesses, people are at the center of each interaction. Yet, the landscape is continuing to evolve. Thus results [...]
2021 was a breakout year for BNPL in the U.S. BNPL gross merchandise value accelerated to $49 billion, with projections to grow another 65% [...]
Every consumer, no matter their age or race, is currently impacted in some way by today’s economy. During our June 2022 Market Pulse webinar [...]
For our May 19 Market Pulse webinar our presenters discussed the recent economic update, consumer credit trends, and small business trends, [...]
This is a recap of our April 14 Market Pulse webinar, where our panel of experts discussed the recent supply chain crisis, as well as the la [...]
During our April 14 Market Pulse webinar, our panel of experts discussed details pertaining to the recent supply chain crisis, as well as, t [...]
This month’s Market Pulse webinar presenters included Dylan Hall, Co-Founder and CEO at Safe Rate; Peter Hellwig, Co-Founder at Atmos Financ [...]
Cryptocurrency seemed to come out of nowhere, and now it’s changing the way the world does business. Many people are wondering if they shoul [...]
During our March 10 Market Pulse webinar, our panel of experts discussed details pertaining to entrepreneurs and how they can participate in [...]
For much of the last century, population growth in the U.S. has remained relatively stable. But that is changing, and your business should p [...]
As you think about your business plans in 2022, having access to key data to make informed business decisions will be important. For our Jan [...]
Header data, the Equifax Cloud, and COVID-19’s impact on the economy and credit card debt, were hot article topics in 2021. If you missed an [...]
Markets are continuously changing, whether it’s based on new customer behaviors, unforeseen economic forces or new competitors looking to di [...]
The Equifax Cloud™ is the new foundation of our business. Built primarily on the Google Cloud, it is the result of our $1.5B investment in [...]
The Responsible Use of Data The concept of privacy has changed dramatically since the pre-internet days -- and even since the 2010’s. Just [...]
Does Your Data Tell the Whole Story? As a marketer, you’ve heard the mantra: let the data tell the story. But does data tell the whole stor [...]
Defining Quality Data As marketers, we rely on data. But whether we use it to make key business decisions or simply cite the results [...]
Creating a Bespoke Customer Experience SoFi reached a major milestone last year: one million members, and during a pandemic, no les [...]
Why Constrained Models are Optimized for Credit Risk Credit scores are used as a big part of a lender’s credit criteria - higher scores mor [...]
While the COVID-19 pandemic created uncertainty in the financial market, the mortgage industry remained strong with a positive long-term out [...]
Differentiated Data is Even More Critical in 2020 Consumer spending has picked up slightly since the summer lockdowns across many regions o [...]
I interviewed Senior Business Analyst Jennifer Davis about the importance of what we call, data stewards. She manages a group of data a [...]
Many companies are leveraging data and analytics to create a competitive advantage in their industry and grow their business. The insights t [...]
Benjamin Franklin famously said there were only two things certain in life: death and taxes. But I'd like to add a third certainty: change. [...]
Kurt Baumberger has joined Equifax as Enterprise Innovation Officer. In this new role, he will create new capabilities to empathize wit [...]
We live and breathe technology, data and analytics, and our passion is providing insights that help you make more informed decisions. Last y [...]
Leveraging a Faster Model Development Environment for Data Analytics Moving from data to insights is no easy feat for today’s businesses. F [...]
It All Starts with Building the Right Attributes With the data explosion we’ve seen in recent years, businesses have access to more data th [...]
The Data Science Lab is the heart of innovation at Equifax. In this interview, Chris Yasko, Interim Enterprise Innovation Officer, [...]
Approximately 91.5 million consumers in the U.S. either have no credit file, or have insufficient information in the file to generate a trad [...]
In today’s business environment, auto lenders need data to get ahead. But not just any old, raw data – it has to be standardized data. That’ [...]
Auto Leaders Want to Make Car Buying Easier Leaders of the National Independent Auto Dealer Association (NIADA) met in Las Vegas this summe [...]
Adaptive AI is the next great advancement in leveraging AI for credit risk. Equifax's Chief Innovation Architect, John Fenstermake [...]
This is the final article in a 5-part series. We originally published this post on December 20, 2016 and updated it on July 17, 2019. Today [...]
This blog if the fourth article in a 5-part series. It originally published on January 26, 2017 and was updated on July 17, 2019. Trended d [...]
This is the third article in a 5-part series. We originally published this post on December 20, 2016, and updated it on July 17, 2019. [...]
This is the second article in a 5-part series. We originally published this post on December 20, 2016 and updated it on July 17, 2019. Many [...]
This blog post is part of a 5-part series. It was originally published on December 15, 2016 and updated on July 17, 2019. Businesses face [...]
Dr. Colin Coleman, SVP of Data and Analytics at Equifax, focuses on strategy for data and analytics as a center of excellence and around mod [...]
Information asymmetry occurs when one party to an economic transaction has more or better information than the other party. Information asym [...]
Chalcy Raja leads the Big Data Platform team at Equifax. She has been a trailblazer in the area of big data, having worked as a data enginee [...]
Technology Provides Faster, More Accurate Claim of Benefits The current benefit eligibility verification process is a daily burden for case [...]
Compliance, fraud and verification services were hot blog topics in 2018. Hopefully you didn’t miss any of our articles that featured tips, [...]
We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst with Forrester Research, about the impact of digital transformation on [...]
This is the fourth post in a 5-part series, Digital Customer Experience We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wit [...]
This is the third post in a 5-part series, Digital Customer Experience. We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wit [...]
This is the second post in a 5-part series, Digital Customer Experience We asked Maxie Schmidt-Subramanian, PhD, Principal Analyst wi [...]
Equifax asked recent webinar guest speaker, Maxie Schmidt-Subramanian, PhD, principal analyst serving customer experience professionals at F [...]
You have a lot of customer data -- housed in a lot of different locations. You’re working hard to make sense of it so you can better underst [...]
Auto lenders and dealers want more knowledge and faster information about their markets and customers—on and off the lot so they can quickly [...]
Advanced analytics, machine learning and logistical regression – traditional methods used to calculate credit scores today. Enter deep neura [...]