Mass Market Low
Segment 1
- % of Households: 2.3%
- Assets: $2,160
- Credit Responsibility: Low
- Home Ownership: Rent
- Urbanicity: Rural
$
Mass Market Low
Segment 2
- % of Households: 1.8%
- Assets: $2,387
- Credit Responsibility: Low
- Home Ownership: Rent
- Urbanicity: Suburban
$
Mass Market Low
Segment 3
- % of Households: 2.2%
- Assets: $3,040
- Credit Responsibility: Low
- Home Ownership: Rent
- Urbanicity: Rural
$
Mass Market Low
Segment 4
- % of Households: 2.2%
- Assets: $3,055
- Credit Responsibility: Low
- Home Ownership: Own
- Urbanicity: Rural
$
Mass Market Low
Segment 5
- % of Households: 2.0%
- Assets: $3,115
- Credit Responsibility: Low
- Home Ownership: Own
- Urbanicity: Rural
$
Mass Market Low
Segment 6
- % of Households: 2.0%
- Assets: $3,155
- Credit Responsibility: Mid
- Home Ownership: Own
- Urbanicity: Rural
$
Mass Market Low
Segment 7
- % of Households: 1.6%
- Assets: $3,259
- Credit Responsibility: Low
- Home Ownership: Rent
- Urbanicity: Suburban
$
Mass Market Low
Segment 8
- % of Households: 1.4%
- Assets: $3,324
- Credit Responsibility: Low
- Home Ownership: Own
- Urbanicity: Suburban
$
Mass Market Low
Segment 9
- % of Households: 2.1%
- Assets: $3,331
- Credit Responsibility: Low
- Home Ownership: Rent
- Urbanicity: Suburban
$
Mass Market Low
Segment 10
- % of Households: 1.8%
- Assets: $3,512
- Credit Responsibility: Low
- Home Ownership: Rent
- Urbanicity: Suburban
$
Mass Market Low
Segment 11
- % of Households: 1.9%
- Assets: $3,518
- Credit Responsibility: Mid
- Home Ownership: Rent
- Urbanicity: Rural
$
Mass Market Low
Segment 12
- % of Households: 1.9%
- Assets: $3,528
- Credit Responsibility: High
- Home Ownership: Own
- Urbanicity: Rural
$
Mass Market Low
Segment 13
- % of Households: 1.4%
- Assets: $3,764
- Credit Responsibility: High
- Home Ownership: Own
- Urbanicity: Suburban
$
Mass Market Low
Segment 14
- % of Households: 1.9%
- Assets: $3,819
- Credit Responsibility: High
- Home Ownership: Own
- Urbanicity: Suburban
$
Mass Market Low
Segment 15
- % of Households: 1.9%
- Assets: $4,208
- Credit Responsibility: Low
- Home Ownership: Rent
- Urbanicity: Suburban
$
Mass Market Low
Segment 16
- % of Households: 2.9%
- Assets: $4,275
- Credit Responsibility: Low
- Home Ownership: Own
- Urbanicity: Suburban
$