Prospecting

Recent Articles

Prospecting Optimizing Engagement for Pipeline Growth: 4 Considerations for Marketers

Drive pipeline growth in financial services. Learn the 4 key considerations for marketers: conversion quality, data curation, performance cl [...]

Prospecting Unlock Future Growth by Identifying Customers with Increasing Wealth

Identify consumers with high wealth growth potential using Equifax's Wealth Growth Indicator. Target future customers and boost revenue.

Prospecting Post-COVID Wealth Trends: Why the Middle is Shrinking and What It Means for Financial Marketers

Discover how post-COVID wealth trends are reshaping the U.S. economy. Learn about the shrinking middle class, rising investments, and strate [...]

Podcast
Prospecting How Auto Dealers Can Market in a Changing Economy

Discover how auto dealers can thrive in an uncertain economy by using data-driven marketing strategies to identify and engage high-potential [...]

Resource
Prospecting Power New Loan Growth With Better Marketing Precision

Boost loan growth with targeted marketing. Discover how to find in-market credit seekers and deliver offers at the right time for maximum im [...]

Resource
Prospecting Future of Marketing: Market Insights You Need to Know for 2025 and Beyond

Uncover 2025 marketing trends. Key insights for B2B growth: customer experience, data tactics, and navigating economic uncertainties.

Prospecting Auto Dealers: Supercharge Your Lead Prospecting with Data-Driven Strategies

Auto dealers, supercharge lead prospecting with data-driven strategies. Learn how to overcome challenges and drive growth using credit-cente [...]

Video
Prospecting 4 Ways Colleges and Universities Can Boost Alumni Engagement Using a Data-driven Approach

Personalize your alumni outreaches by using Graduate Outcomes from Equifax, a tiered solution offering access to estimated income, wealth, d [...]

Prospecting How Colleges can Ease Compliance with New FVT and GE Rules While Showcasing Degree Programs

Aren’t you curious? Wondering where your college degree programs will land on the affordability spectrum when the new earning premium me [...]

Prospecting Up Your Game: Strategies for Lenders to Modernize Prospecting

The pressure is on for lenders. You need to ensure that your acquisition strategies are competitive. But that can be quite the conundrum [...]

Prospecting 3 Tips for Lenders to Modernize Their Prospecting

How many years has your company been marketing lending offers to consumers? Five? Ten? Twenty? Fifty or more? It’s likely a lot of years.& [...]

Prospecting From “Pain to Gain” – Transforming Disparate Data into a Revenue-Generating Resource

Here’s a thorny question…and your response may impact the future of your business in today’s uncertain economy. Is your customer data he [...]