If you are marketing products and services online, then you understand that reaching the right consumers can make or break your advertising campaigns. Therefore, it is critical that your online ads target consumers who are likely to have a historically higher spend overall, as well as those who have purchased in your key categories.
Spending Propensities Digital Targeting Segments are built on a foundation of time series credit card spend. They can help you maximize your online ad budget for various segments, including:
- Retail
- Travel and leisure
- Credit cards
- Food and drug store items
Learn more about how you can target consumers online by leveraging measured credit card spending insights.