Are you trying to reach high-potential digital audiences for holiday shopping campaigns and promotions? Marketers should not rely on income levels to know which households can purchase holiday specials.
Instead, marketers should leverage digital audience segments to power their holiday media buys. Our Discretionary Spending Digital Targeting Segments can help you reach consumers online who are likely to have the spending capacity to purchase holiday offerings.
Explore segments such as:
- Discretionary spending
- Financial durability
- Annual credit card retail spending
- Women's gifts
- Women's jewelry
- Men's accessories
View our infographic for details.