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Identify and attract young affluent consumers.
Younger consumers are a valuable segment for most marketers — they offer significant opportunity for future growth, customer lifetime value, and long-term ROI. However, not all young consumers are the same.
In fact, less than 20% of young households control more than 80% of the generation’s wealth. These 20% are the young affluent. Explore this ebook to learn tips to identify and attract this valuable audience.