Predictive data and actionable insights for financial services innovation.

How We Help

Find Better Prospects-icon

Find Better Prospects

Target the right people, the right way, at the right time.

Reduce Acquisition Cost-icon

Reduce Acquisition Cost

Improve efficiency in finding and acquiring new customers.

Reduce Credit Risk-icon

Reduce Credit Risk

Extend more credit with more confidence.

Deliver a Better Customer Experience-icon

Deliver a Better Customer Experience

Nurture customer relationships for increased profitability. 

Monitor Portfolio Health-icon

Monitor Portfolio Health

Proactively manage risk and repayment in your customer portfolio. 

Identify Right-party Contacts-icon

Identify Right-party Contacts

Improve collections strategies and performance. 

Reduce Fraud Risk-icon

Reduce Fraud Risk

Block bad actors with less friction for good customers.

Make Strategic Decisions-icon

Make Strategic Decisions

Assess timely economic and industry trends for effective forecasting.

Leading with Customer-First Experience

Equifax supports profitable growth with solutions that optimize results throughout the customer journey.

Developers Applaud Cloud Native

With differentiated data and security at the core, Equifax empowers FinTechs to innovate faster and develop experiences based on a more complete picture of customers.

 Visit our Developer Portal for Access.

The Customer Journey



A targeting strategy that is data-driven is more impactful. 

FinTech leaders use our rich data and customer insights to improve accuracy, boost campaign response rates, and help guide online and offline optimizations. 

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Drive smart growth by closing more loans, reducing risk and improving customer experience.

Equifax data assets, combined with unique alternative data and advanced predictive analytics, means lenders will have better visibility when acquiring new customers and more confidence when extending credit. 

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Monitor and maintain portfolio health with analytics built for decisions. 

Nurture customer relationships and reduce risk using trended data and extensive consumer credit attributes - real data that turns insights into action. 

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Make critical decisions that refine collections strategies using a powerful suite of data assets. 

Improve right-party contact rates as well as the process and the prioritization of collections with data and insights designed to guide decision making.

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FinTechs that innovate to bring consumer-first financial services to market have a valuable new resource with InnovationX. Our immersive, strategic ideation experience brings your teams to collaborate alongside our most creative minds in data science, analytics and technology. Together, we can develop game-changing solutions using the cloud-native technology and the differentiated-data and analytics that only Equifax can provide. 

Better Data means Better Decisions


Increase right-party contact rates by up to 20%.
Deeper insights from trended data with 500+ consumer credit attributes.
Scorable population of customers expanded up to 32% with alternative data and predictive analytics.

Featured Resources


Learn how Equifax digital verification solutions empower better access to credit and help provide a frictionless consumer experience with instant results. 

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Buy Now Pay Later Customer Journey

Equifax solutions help Buy Now Pay Later FinTechs delight customers and optimize growth with secure transactions throughout the customer journey.

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Revolut Selects Equifax

Global FinTech innovator partners with Equifax as U.S. data and analytics partner.

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Introducing InnovationX

Equifax accelerates FinTech innovation with new immersive experience.

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FinTech Insights Blog

Meet Our Expert

"I thrive on the energy of FinTech innovators as we partner to deliver predictive intelligence through differentiated data and advanced analytics."

Sharla Godbehere, Equifax FinTech/Alt-Fi Vertical Leader

Need Help?

Get more information about our services and solutions

All FinTech Resources

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Need Help?

Get more information about our services and solutions

All FinTech Resources

Explore other FinTech videos and resources