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Our experts have put together a wide range of articles, case studies, videos, webinars, and more, to share information and insights about the automotive industry.
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- February 10, 2022 Winning in the Digital Auto World It’s no secret that digital retailing has been a hot topic in the automotive industry for the last d [...]
- December 02, 2021 A Centralized Decision Management Platform for Financial Institutions Today, financial institutions need to be agile, fast, and flexible to keep pace with the changing ma [...]
- November 24, 2021 Strategy for Strong Auto Sales When Inventory is Low Hint: Open the back door Strange times are fueling strange trends. It’s no secret that microc [...]
- November 08, 2021 JD Power: 4 Ways the Auto Industry is Changing The rate of change in the auto industry is accelerating. And it’s not powered by just one factor; it [...]
- September 15, 2021 Saying "Yes" More Benefits Everyone Consumers and businesses need access to credit and lending to live and perform. Yet, 91.5 million co [...]
- September 13, 2021 Optimize Your Acquisition Investment and Improve Experiences It’s no big news that today’s consumers are savvier than ever. They expect online interactions — and [...]
- August 20, 2021 Interpreting Current Auto Industry Trends: Economists Weigh In In this recap of our August 5 webinar, “Market Pulse: Interpreting Current Auto Industry Trends,” Am [...]
- August 17, 2021 Auto Industry Trends, Your Questions Answered As most of the country opens back up, the Automotive Industry continues to see pent-up consumer dema [...]
- July 12, 2021 Automotive Industry Prepares for Marketing Changes Online advertising is a potent sales tool for automotive marketers. The industry’s digital ad spend [...]
- April 27, 2021 Kicking Off the Summer Auto-Buying Season Memorial Day weekend, the much-anticipated kick-off to the summer automotive sales season, is right [...]
- March 31, 2021 6 Positive Trends in the Auto Market While the economy recovers from 2020, there are several trends that demonstrate the automotive indus [...]
- January 26, 2021 What Does a K-Shaped Recovery Mean for the Economy? We captured key insights from the January 14 webinar, Market Pulse: Planning in a K-Shaped Recovery, [...]
- January 22, 2021 2021 Planning in a K-Shaped Recovery: Your Questions Answered The start of a new year holds both uncertainty and hope for an economic recovery. For our January 14 [...]
- December 01, 2020 Economists Answer Your Questions About 2021 With a new president-elect and COVID-19 cases on the rise, businesses face some uncertainty as they [...]
- October 29, 2020 Differentiated Data Provides Clarity for Portfolio Reviews Differentiated Data is Even More Critical in 2020 Consumer spending has picked up slightly since th [...]
- October 27, 2020 2 Ways Dealers can Target the Right Customers for End-of-Year Sales The latest advanced data technology and targeted marketing resources are poised to potentially make [...]
- October 20, 2020 Build Effective Holiday Auto Promotions Who has the Financial Capacity to Buy this Holiday Season? During the holiday season, automotive ad [...]
- October 16, 2020 Keep Their Cars Running This Holiday Season This Holiday Season, More People are Expected to Travel via Automobile The 2020 holiday season is e [...]
- August 06, 2020 4 Steps to More Effective Automotive Credit Marketing Campaigns The last six months have been a wild ride for auto marketers – auto loan marketers included. After c [...]
- July 27, 2020 Bridge the Gap Between Online Shopping and the Showroom Car Buying Journey is Disjointed for Consumers For years, dealers have leveraged an online environm [...]
- July 23, 2020 How BHPH Dealers can Reduce Delinquent Payments BHPH Lenders Need Alternative View of Customers' Ability to Pay It's paramount to keep sales moving [...]
- June 24, 2020 How to Reach an Ideal Auto Buyer Audience Take Note of Positive Trends Marketers are having to pivot on a dime as companies cut budgets or re [...]
- June 10, 2020 Auto Industry Recovery: 3 Key Takeaways The economic uncertainty caused by COVID-19 has impacted the automotive industry in complex ways. Th [...]
- May 19, 2020 How Advanced Ad Targeting Can Fast Track the Automotive Recovery No doubt, the global COVID-19 pandemic has significantly disrupted industries across America, especi [...]
- May 18, 2020 How Auto Lenders Can Combat Synthetic Identity Fraud Many auto lenders and dealerships are aware of the general risks associated with fraud. However, syn [...]
- April 29, 2020 Authenticate Right the First Time Authentication Strategies for Today’s Digital Age Carefully orchestrated authentication and identif [...]
- February 13, 2020 3 Things to Know About Trended Data FICO recently announced that its new FICO® Score 10 T, set to be released this summer, will in [...]
- November 08, 2019 Smash Data Silos to Accelerate Marketing Performance It’s no secret that big data can spur innovation — even disruption — but it can also complicate mark [...]
- November 04, 2019 Use Case: How One Subprime Lender Used AI to Reduce Losses Risk models eventually become less predictive or relevant due to evolving market conditions. New and [...]
- September 09, 2019 How Multi-Factor Authentication Helps Customers Approximately $12 billion has been stolen by identity thieves over the past six years[i], and consum [...]
- September 03, 2019 3 Things Auto Lenders Should Know About Data In today’s business environment, auto lenders need data to get ahead. But not just any old, raw data [...]
- August 28, 2019 Auto Dealers and Consumers: More Data Sooner, Please Auto Leaders Want to Make Car Buying Easier Leaders of the National Independent Auto Dealer Associa [...]
- August 14, 2019 Synthetic Identity Fraud: Not Just for Credit Cards Synthetic Identity Fraud is a Growing Threat We've said it before, and we'll say it again: Syntheti [...]
- March 11, 2019 Reach Valuable Customers of the Future Identify Upward Mobile Customers Imagine if you could predict which prospects and customers would b [...]
- February 05, 2019 Interview: Kathi Mehall Reflects on 42 Years of NADA The Oldsmobile Toronado was one of the most popular cars in America in 1977. It had a T-Top roof des [...]
- January 21, 2019 Here's How to Advertise Better in 2019 Increase the True Return on your Marketing Investment Today's customer journey is convoluted, to sa [...]
- January 07, 2019 3 Tips for Stretching your Marketing Dollars in 2019 Gaining Visibility into Past and Future Performance is Crucial It’s that time of year again - time [...]
- October 26, 2018 Synthetic ID Fraud: One of the Trickiest Tactics We’ve Seen Synthetic IDs are Like Digital Frankensteins Halloween is always a fun time of year. It inspires a [...]
- October 22, 2018 Enhancing Attribution Analytics with Economic-Based Segmentation Savvy marketers know measurement all about understanding the purchase path of consumers who have con [...]
- May 25, 2018 Military Lending Act: 2 Things Auto Dealers & Lenders Should Know Auto Dealers and Lenders Still Unclear on MLA We all respect and value our service members, and wha [...]
- May 21, 2018 Best Practices for Fighting Synthetic Identity Fraud Synthetic identity fraud is a well-organized activity of fraud rings looking for ways to create and [...]
- April 13, 2018 Delivering Insights that Drive More Profitable Deals Without proper insight into dealership behaviors, loan performance, and the competitive landscape, i [...]
- April 09, 2018 Affordability: The Important Missing Detail in a Car Buying Decision By: John Giamalvo, VP, Dealer Services, Automotive Elements of the car shopping process have certain [...]
- January 09, 2018 Auto by Auto Experts: Clair Wallace Auto lenders and dealers want more knowledge and faster information about their markets and customer [...]
- November 13, 2017 Reach the Right Millennials Through Their Devices After a long day of work, it is unlikely that you will find Millennials standing around reading thei [...]
- August 21, 2017 Westlake Financial Uses Dealer Intelligence Tool to Help Grow Portfolios Equifax recently announced that Westlake Financial, a privately held financial company that speciali [...]
- July 26, 2017 Auto Dealers: Verify Income & Employment to Help Sell More Cars Today, the average car buyer spends nearly 70 percent of the total purchase process online, rapidly [...]
- May 31, 2017 For The Affluent, A Lease Model Is No Longer Off Limits An uncertain economy might scare some marketers, but for others, it presents an interesting opportun [...]
- May 31, 2017 Upselling. Simplified. Equifax BusinessConnect™ for Marketing Optimizes Sales to Current Customers Upselling and cross-sel [...]
- March 28, 2017 Segmentation Can Help Overcome Addressable TV's Small Scale While TV has long been a fantastic way to deliver messaging to a wide audience, marketers have recen [...]