Industry-leading Data Solutions for the Auto Industry
Better Personalize Digital Experiences
We help dealers find more efficient ways to target, qualify, understand affordability, and ensure a consistent online-to-showroom journey.
Differentiated-data, Scores, and Models for Better Decisioning
Lenders and retailers leverage our data and solutions to identify serious buyers sooner, mitigate credit and fraud risk, and deliver a personalized customer experience both online and in-store. This enables smarter prospecting, secure lending, and proactive account management.
Solutions to Drive Auto Industry Success
Solutions to Drive Auto Industry Success
Equifax Ignite®
A cloud-based data and analytics platform for faster, data-driven decisions, enabling smarter growth and customer management.
OneScore
A multi-data risk score leveraging alternative data for a comprehensive consumer view, boosting customer acquisition and profitability.
Equifax Ignite® Tradesight
Gain auto lending insights: market, customer, competitor, and dealer data empower risk & sales teams to optimize programs and strategy.
Digital Identity Trust
Verify consumer identities online and in-person using multi-dimensional data, fight fraud, and secure digital transactions.
Marketing Identity Elements
Verify and augment customer identity and contact data for effective CRM and better ensure your marketing messages reach your target audience.
FraudIQ® Synthetic ID Alerts
Protect your business from unrecoverable losses by detecting and preventing synthetic identity fraud with advanced machine-learning algorithms.
Digital Identity Trust
Verify consumer identities online and in-person using multi-dimensional data, fighting fraud and securing digital transactions.
Marketing Identity Elements
Enhance and verify customer identity and contact data for effective CRM, stronger identity graphs, and targeted marketing.
FraudIQ Synthetic ID Alerts
Detect and prevent synthetic identity fraud with machine-learning algorithms, protecting businesses from unrecoverable losses.
Get a 60% reduction in time to offer delivery by building models in weeks, not months with Equifax Ignite.
21% more applicants could be made scoreable with OneScore compared to a traditional credit score alone.
Discover Our Expertise: Insights & Resources
All Products and Solutions for the Auto Industry
Find a Wide Range of Solutions Built for the Automotive Industry
Related Resources
Stay Ahead of What’s Next in Automotive
Explore emerging trends, insights, and data that help auto lenders and retailers navigate change, reduce friction, and uncover new opportunities in a shifting automotive landscape.
Trends & Insights for Your Business
Explore industry insights and resources, covering credit trends, market analysis, and solutions for key challenges like risk, fraud, and digital expectations. Stay informed to protect and grow your business with our expertise.
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