Segment data updated Q2, 2024
Likely Student Loan Target
Target population likely to engage in a student loan based on an estimated credit profile that is similar to those who have a demonstrated, statistical propensity to acquire a student loan.
Likely Student Loan Consolidation Target
Target population likely to engage in a student loan consolidation based on an estimated credit profile that is similar to those who have a demonstrated, statistical propensity to consolidate student loans.
Millennials - Likely Student Loan Consolidation Target
Millennial households likely to engage in a student loan consolidation.
*Digital targeting segments from Equifax were not developed or intended to be taken into consideration as a factor in establishing or determining an individual’s eligibility for personal credit, insurance, or employment, or for any other purpose contemplated under the Fair Credit Reporting Act, 15 U.S.C. § 1681 et seq. Equifax targeting segments neither contain nor reveal any personally identifiable information.