Financial Mobility
Financial Mobility Income Range targeting segments provide future estimates of household income in 3 years. Targeting consumers in these segments can help maximize customer lifetime value by better aligning product and service offers with a household’s potential financial journey.
Segment data updated Q2, 2026
Future Income Range $50,000 - $99,999
Households in upward income mobility range $50,000 - $99,999 in three years.
Future Income Range $100,000 - $149,999
Households in upward income mobility range $100,000 - $149,999 in three years.
Future Income Range $150,000 - $249,999
Households in upward income mobility range $150,000 - $249,999 in three years.
Future Income Range $250,000 and greater
Households in upward income mobility range $250,000 and greater in three years.
*Digital targeting segments from Equifax were not developed or intended to be taken into consideration as a factor in establishing or determining an individual’s eligibility for personal credit, insurance, or employment, or for any other purpose contemplated under the Fair Credit Reporting Act, 15 U.S.C. § 1681 et seq. Equifax targeting segments neither contain nor reveal any personally identifiable information.
IAB Certification confirms that select Digital Targeting Segments adhere to industry standards for transparency principles and best practices.