Secure Multi-Factor Authentication (MFA) is a stand-alone feature or additional security layer to validate the authenticity of the mobile number.
Secure MFA facilitates additional security with a more robust authentication strategy when consumers interact using a digital channel. Traditional one-time passcodes can be cumbersome for consumers and can be subject to risk of theft or fraud. The more factors used to determine an identity, the greater the reliability of the authenticity. For instance, layering in Secure MFA, which links a user's mobile number and device/SIM card via a dynamic hyperlink to ensure the mobile number is legitimate, establishes the mobile device as part of an authentication strategy, Businesses gain additional confidence that the mobile number is authentic and associated to the consumer at the time of digital transaction.