With Online Interest Digital Targeting Segments, marketers can target online consumers who have searched, shared or clicked on online content, thus demonstrating interest in select products and services. By combining consumers' demonstrated interest with estimated total household income and discretionary spending measures, marketers are more likely to reach consumers that have both the interest and economic profile to spend on select products and services. Categories include auto, financial, food and drink, home and garden, real estate, shopping, and travel. For more information, visit our Digital Targeting Segments Interactive Tool.