Ignite Lost Sales Analysis for Mortgage and Home Equity
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Through Equifax Ignite® Lost Sales Analysis, we can help you assess why a potential or existing borrower was lost. Additionally, we can provide data for you to focus on your desired segment of consumers or modify your product mix to help achieve higher response, close and retention rates.
Through Equifax Ignite, the Lost Sales Analysis solution delivers dynamic KPI visuals that provide actionable intelligence in multiple business areas, including portfolio run-off, pipeline attrition, new business and marketing spend.