Get to market—and revenue—faster

Push models and scores to market more quickly with Equifax Ignite Direct, a “do-it-yourself” solution for companies with analytics teams who want to develop models and scores themselves. No more waiting, and handing off work to IT, and it’s all in a single environment.

With Ignite Direct, you get access to our 1.5 petabyte Big Data Store that includes 23 different data fees from 8 core exchanges with more than 60 months of history. Data sources can include:

  • Equifax Exchange Data: Wealth and lifestyle insights, employment and income data, alternative data and more
  • Third-Party Data: Demographic data, auto registration and marketing data, property assessment information and more
  • Equifax Transaction Data: Credit data, employment verifications and more
  • External Data: Your customer data, new and unstructured data and more

Plus, you ‘ll be able to build and deploy the optimal model in record time using Advanced Model Engine, an AI-enabled patent-pending model development and deployment library using big data and distributed computing. Advanced Model Engine allows testing of hundreds of options that use different data combinations, modeling techniques and segmentation schemes to help reduce your model development time from several months to just days.

You also get integrated access to our Insights Workbench, which includes powerful analytic tools to help you easily and efficiently work with multiple data sources, build attributes, deploy models and much more, all within a single environment. 

  • High-speed Apache Hadoop® tools for ad hoc and data manipulation capabilities
  • Nine terabytes of working RAM attached to the Big Data Store for truly integrated SAS capabilities 
  • Ability to develop, test and manage attributes in a single environment and generate C++ and Java versions of attributes for deployment into production
  • Ability to standardize the model development process and associated SAS® programs and more

How It Works