Analytics Empowered

Our predictive analytics and benchmarking solutions help organizations understand where they are today and empower them to take control of their future, leveraging:


  • Unrivaled consumer, commercial and employment data assets
  • Powerful, AI-enabled analytic capabilities
  • Meaningful insights that inform better decisions

Trust our expertise and innovative technology to understand the impact of evolving trends related to employment, fraud, risk and marketing.

A deeper look at our analytics innovation
Featured Solutions
Artificial Intelligence
Get the most out of your models with Explainable and Adaptive AI
Marketing Measurement
Measure the Impact of your Digital Marketing
Equifax Ignite®
Make decisions faster in a streamlined environment
Optima Hub
Measure marketing performance across the customer journey
Credit Trends
Enhance your market position with deeper consumer credit insight
Business Intelligence and Benchmarking
Enhance your market position with deeper consumer credit insight
Ignite Live 2020 is coming
Equifax Spark is now Ignite Live, and we're returning to Atlanta on October 6 & 7, 2020 to bring together our customers. A prestigious group of product executives, data scientists, and analytics experts for meaningful conversations about new data, analytic, and technology practices.
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Data Driven Marketing
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Leverage Analytics Downloadable Assets
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The Gift of Data
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Advanced Analytics & Alternative Data in Consumer Lending