Better Decisioning

Your business is faced with constant challenges. Whether you're trying to target the right prospects, retain customers, accelerate transactions, or confirm the identity of new applicants, the ability to make smarter faster decisions can help maximize revenue and minimize risk.

The communications, utilities and digital media industries are rapidly evolving and now more than ever having a deeper understanding of the landscape is critical to staying competitive.

To meet the demands of your business, Equifax brings data, analytics, technology and expertise to help improve your decision-making related to marketing, risk mitigation, operations, debt recovery, and more.

The key to better decisioning is our:

  • Accuracy: Unique, differentiated, directly-sourced data from providers that is not surveyed, enabling more sound decision-making
  • Speed: Innovative platforms provide fast access to current data for more timely decisions
  • Precision: Powerful technology and linking solutions with predictive analytics simplify your ability to derive actionable and relevant insights  


We’re here to help companies like you in the communications, utilities and digital media industries acquire, grow and retain your customers. Throughout every stage of the customer lifecycle, from account opening to account management and collections, combining our unrivaled credit, employment and financial data assets with your data assets, leads to actionable insights that help improve bottom line results.

Equifax delivers exclusive data to more than 820 million consumers, 91 million businesses and employee data from over 7,100 employers worldwide.  

Featured Products and Solutions
Marketing for Communications
Identify and reach the right prospects and customers to grow your business profitably
InstaTouch® Suite
Less Friction. Better Experiences. Faster Acquisition.
Trended Data
Fueling More Dynamic Insights
Fraud and Risk Solutions for Communications
Manage risk, reduce fraud and curtail losses with sophisticated identity verification and modeling tools
Delinquency Management Solutions
Access the freshest right-party contact information available on delinquent debtors
NCTUE Membership and Insights
Mitigate loss, decrease write-offs and improve profitability by accurately assessing new applicant risk
Advanced Energy Plus
Boost risk predictability and get insight into underserved markets — without increased loss rates
Advanced Communications Plus
Help boost risk predictability and get better insight into underserved markets
Connexus helps you to more accurately identify and link customer information