Business Need

Acquire More Customers

Find, reach, and approve the right new customers
Grow Intelligently

Digital acceleration is transforming all aspects of marketing—including customer acquisition. And the need to reach new audiences across channels continues to grow. Now more than ever, having the right data and analytics to understand prospects’ needs and seize new customer opportunities is critical. From prospect identification and qualification through origination, and activation—Equifax can help you across each phase of the acquisition path. 

How We Help

Find Better Prospects-icon

Find Better Prospects

Target the right people, the right way at the right time

Accelerate Digital Interactions-icon

Accelerate Digital Interactions

Use digital channels - social, display, addressable TV - to reach your audience 
 

Expand New Audiences-icon

Expand New Audiences

Extend credit to more customers with confidence using alternative data
 

Personalize Your Offers-icon

Personalize Your Offers

Tailor products and offers to your customer interests and financial capacity

Reduce Friction-icon

Reduce Friction

Make account applications and pre-qualification easy and customer friendly

Reduce Fraud Risk-icon

Reduce Fraud Risk

Block bad actors with less friction for good customers
 

Featured Products and Solutions
Digital Marketing
Powering online marketing with financial insights
Credit Marketing Services
Accelerate portfolio performance and increase acquisition with actionable credit based insight
InstaTouch® Suite
One Touch Authentication. Less Friction. Better Experiences. Faster Acquisition.
Peak Attributes
Differentiated attributes improve speed to market and ease of use across the entire attribute lifecycle
AML Compliance
Facilitate real-time compliance for managing KYC and AML programs during new customer onboarding
Luminate™
Intelligent Fraud Management Platform: Maximize efficiency. Catch Fraud. Improve the Customer Experience
Customer Acquisition and Loyalty for Auto
Equifax Automotive Services provides customer acquisition solutions for lenders
Marketing for Financial Services
Drive Growth and Create a More Customer-Centric Experience
Mortgage Marketing and Acquisition
Capture more of the right mortgage borrowers with predictive insights

Consumer Insights

Need Help?

Get more information about our services and solutions

Resources and Assets

Product Sheets, Case Studies, Videos, and more

Need Help?

Get more information about our services and solutions

Resources and Assets

Product Sheets, Case Studies, Videos, and more