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Equifax Database Services is in business to help companies acquire, retain and grow customer relationships while helping them become more efficient and effective in their marketing efforts. To that end we offer hosted marketing database platforms with ongoing account servicing, strategic support and guidance, analytic services and pre-integrated marketing automation tools—all for client companies who actively engage and use customer/prospect data to drive their marketing initiatives.

Specializing in creating custom platforms for the midmarket and enterprise-level organizations, Equifax Database Services' solutions are engineered to provide clients state-of-the-art platforms that offer flexibility and scalability. That means our solution can easily adapt to support our clients' ever-evolving marketing needs.

And because we can also leverage the expansive data resources available from our parent Equifax, including consumer and commercial data attributes, lists and hygiene services, we can offer our clients these benefits under one umbrella—with the added advantage of a highly competitive solution with bundled pricing.

Supporting B2C and B2B clients, Equifax Database Services provides the following services:
Customer/Prospect Marketing Database Design and Implementation
Ongoing Database Management and Account Services
Strategic Marketing Services
Analytic Services including Predictive Sciences
Consumer and Commercial Data Products, Data Hygiene Services and Persistent Keying Capabilities
Additional Resources
Case Studies
Client Advocacy
Our Approach
Partners
Research
Solutions
White Papers

 

To learn more contact us at: 1-800-660-5125 or dbs.sales@equifax.com

 

Featured White Paper - Optimize Database Marketing Results With 360° Customer Segmentation

Industry experts are advising marketers to develop special marketing practices to deal with the realities of today’s economic environment. Some of the best advice includes making customer insight core to the organization, focusing on retaining best customers, using analytics to optimize channel selection and partnering with market research. This white paper will explain why following these recommendations, database marketers can achieve a more complete, holistic “360° view of the customer” which ultimately results in improved database marketing results.


Why use Equifax

As the needs of our customers have evolved, so have we. Expanding on our role as the trusted steward of credit data, Equifax has grown into the leading provider of technology-and analytics-fueled information solutions.

More:
Contact Equifax Database Services dbs.sales@equifax.com
1-800-660-5125
Equifax Database Services
500 Edgewater Drive, Suite 525, Wakefield, MA 01880

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