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Are you a financial institution, telco or B2C company?
Equifax helps you leverage the most relevant consumer information to gain unprecedented insight into your customer base. Understanding a consumer's credit capacity, character and collateral issues are key to making sound risk decisions in today's economy. For many of the world's leading businesses in the financial services, retail, auto, mortgage, communications/utilities and other sectors, Equifax is part of their essential decision-making fabric and an intrinsic part of their business.
Risk
In a volatile marketplace, effective risk management requires a more in-depth view of consumer credit health. Traditional risk management measures, like credit scores alone, at a single point in time, may not provide enough insight for marketing optimization and profitable portfolio management.
Marketing
Equifax offers the marketing intelligence you need to find and learn more about responsive, qualified customers. Our direct marketing expertise, technology, analytic capabilities and innovative products help marketers’ combat competition, market saturation and an ever-changing economic landscape. We offer marketing lists that offer enhanced information on your current customers, as well as providing information on prospects for your business. Equifax also offers outsourced, hosted direct marketing databases for clients who wish to leverage external expertise and technology to manage their valuable data assets.
Fraud
Fraud has become more prevalent and sophisticated as a result of technology, but you don't have to be a victim. Equifax offers patented ID verification and authentication services that effectively combat a broad range of fraudulent activities so that you can:
