Your customers are your greatest asset. Understanding your customers as individuals, as a group, both in terms of their relationship with your business and their circumstances beyond it, is the key to maximising their value.

Retain Customers

Ensure the loyalty of your existing customers by anticipating their needs.

Whatever industry you're in, you needn't see customer churn as a necessary evil. To hold on to your customers, you need to understand when and why they're most likely to switch, spot when the moment's approaching, and make the right offer.

Why choose Equifax?

We can help you:

  • Monitor key life events, decisions and behavioural trends to gauge when customers might be thinking about switching
  • Add value for customers with personalised services based on their credit score and financial circumstances, to give them even more reasons to stay with your business
  • Identify when separate records should be attributed to one individual, so you can spot when any of a customer's agreements with your business are about to expire - and make appropriate contact to keep them on board.


Our consultants and analysts will develop, deliver and deploy a programme tailored to your business.

" Equifax came in to look at our business, they really started to get under the skin and that enabled them to tailor products that met our requirements."

Fran Kenny, Toyota Financial Services Plc
Call 0845-603-6772

Equifax Financial Stability

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