A Guide To Better Advertising Through Data - Best Practices for Making Smart Use of Data Online

Using the right data in digital advertising can eliminate wasted spend and be critical in achieving the best results. This ebook offers tips to help marketers make smart use of advanced data, analytics and technology for improved return on their online ad campaigns.

Equifax Risk Based Authentication

A risk-based authentication process can unobtrusively verify the identity of the account holder to guard against fraud without interjecting additional steps.

Five Tips to Detect and Deter Fraud During Customer Acquisition

Finding a workable solution to stopping potential fraud requires balancing the competing priorities of optimizing the customer experience, minimizing operating expense, meeting regulatory requirements and mitigating loss.

Identifying High Spend Consumers with Equifax Dimensions

A data-driven comparison study that reveals how Equifax Dimensions can help businesses drive stronger, more profitable marketing and sales strategies by more accurately targeting high-spend consumers in the market.

The Resurgence of New Account Fraud

Effective Fraud Mitigation Solutions to Help Combat the Next Generation of New-Account Fraud

Trust But Verify

Data-driven research that illustrates the significance of applicant verification on auto loans and provides greater understanding of borrower behavior and auto loan performance.