Your customers are your greatest asset – and understanding them better is the key to maximising their value.
The more data you have on each of your customers, the more focused you can make your efforts at retention – and the more likely you are to detect fraudulent behaviour before it harms your business.
Why choose Equifax?
We can help you:
- Stay in touch with customers by identifying forwarding addresses when they relocate
- Direct your cross-selling and upselling more effectively, by filling gaps in your customer records and highlighting when customers reach key decision points
- Quickly detect changes to customers' financial activity that might indicate fraudulent behaviour, and take action to protect your business and customers.
For a fixed fee you can search the database as often as you need to – allowing you to monitor your customers' activity as closely as your strategy demands.
Every month, Equifax will send you a full refreshed insurance data file. Simply update your database with the new data and start working with it straight away. No web interfaces, no new systems or software to integrate with your existing solutions – just rich data, available 24/7 for you to use as you see fit.
If we don't yet offer a tool that's right for your business, call our consultants. They'll work with you to define your unique customer management needs and develop a bespoke solution.
"...the Equifax Insurance Connections system has given us a flexible and effective solution that tackles an industry-wide problem, thereby giving us a potential competitive edge."Steve Gaywood, Head of Fraud at swiftcover.com