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Data Attribute Service

Need to improve your marketing and account management efforts?

Enriching your database with Equifax's value-added data allows you to improve your customer segmentation efforts.

Data Attribute Service provides more than 300 credit attributes from several key industry groups. By examining these attributes you can better manage your customer's lifecycle and use more predictive models to help your marketing efforts.


Benefits

  • Simplify customer segmentation

  • Enhance cross-selling and up-selling to existing customers

  • Better target your offers to customers who meet your specific credit criteria

  • Enrich your internal database with valuable customer information

How it Works

Data Attributes will process your own customer information against our data to provide additional information that will improve the depth of information for each of your customers.

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